Trent Loos, a sixth-generation U.S. farmer-rancher, has radio programs that are heard all over America's "fly-over country" (and beyond). He's a colorful character and a real-live "down to earth" broadcaster.

This week he let our director of research share some information about the HumaneWatch project with his audience. Click here to listen to the "Loos Tales" radio show, and click here to hear a longer interview on the "Rural Route" program.

Related Organizations

• Humane Society of the United States